Customer acquisition: Next level
Clear line of sight to high value new business
We believe every Microsoft business can find its own unique value proposition, tone of voice and go to market strategy
No two partners are exactly alike even if they sell similar things. We help clients find their own differentiated value proposition, and build a scalable customer acquisition engine that achieves revenue goals at a lower cost per sale and makes them more attractive to investors
What we do...
Growth plans for Microsoft Partners
Value proposition for every stage of the buyer journey, strategic narrative, customer acquisition plan on a page and team performance
What's first?Return on investment for M&A
Evaluation or audit, differentiated value proposition and IM for sellers, compelling brand story and integration plans for buyers.
ProjectsProduct launches or start-ups
Customer research, commercial analysis, market context, value proposition design, key messaging, and launch campaigns
Services
More things to read...
Onboarding a new marketer: 10 ways to set them up for success
Avoid frustration and set your new marketer up for success from day one with these simple dos and don'ts...
Customer acquisition planning: three essential tools
Tools that unlock the talents lurking in your business and bring structure to the customer acquisition process
What is a fractional CMO? Why many tech SMBs choose this model
Cost, flexibility, and speed are just some of the things making the fractional CMO model so popular with tech SMBs
